COMM 458 - Special Topics in Media Systems
Section: 008 Advertising and American Consumer Culture
Term: WN 2009
Subject: Communication Studies (COMM)
Department: LSA Communication Studies
Credits:
3
Waitlist Capacity:
unlimited
Consent:
With permission of department.
Advisory Prerequisites:
COMM 351 or 371 strongly recommended.
Repeatability:
May be repeated for a maximum of 8 credit(s). May be elected more than once in the same term.
Primary Instructor:

This course will serve as an introduction to the critical study of advertising. We will be interested in examining advertising as an art form, as an industry and a cultural force. As such, it is important to note that this is not a skills course in advertising design nor is it a course in consumer behavior research. Our approach to advertising and consumer culture will instead draw on such disciplines as art and design history, media studies, communication studies, anthropolgy, sociology, gender studies and cultural and business history. Ultimately, we will be interested in thinking about advertisings vital role in shaping cultural and political discourse in modern American society.

COMM 458 - Special Topics in Media Systems
Schedule Listing
001 (LEC)
P
20581
Open
1
 
-
TuTh 10:00AM - 11:30AM
Note: Section reserved for Communication Studies concentrators. Meets with Comm 458.002
002 (LEC)
P
11611
Closed
0
 
-
TuTh 10:00AM - 11:30AM
Note: Section meets with Comm 458.001
003 (LEC)
P
18719
Open
0
 
-
TuTh 1:00PM - 2:30PM
Note: Section reserved for Communication Studies concentrators. Meets with Comm 458.004
004 (LEC)
P
20634
Closed
0
 
-
TuTh 1:00PM - 2:30PM
Note: Meets with Comm 458.003
005 (LEC)
P
28787
Open
5
 
-
MW 5:30PM - 7:00PM
Note: Section reserved for Communication Studies concentrators. Meets with Comm 458.006
006 (LEC)
P
28788
Open
5
 
-
MW 5:30PM - 7:00PM
Note: Meets with Comm 458.005
007 (LEC)
P
29164
Closed
0
 
-
MW 10:00AM - 11:30AM
Note: Section reserved for Communication Studies concentrators. Meets with Comm 458.008
008 (LEC)
P
29165
Closed
0
 
-
MW 10:00AM - 11:30AM
Note: Meets with Comm 458.007
009 (LEC)
P
29166
Open
16
 
-
TuTh 8:30AM - 10:00AM
Note: Section reserved for Communication Studies concentrators. Meets with Comm 458.010
010 (LEC)
P
29167
Open
16
 
-
TuTh 8:30AM - 10:00AM
Note: Meets with Comm 458.009
011 (LEC)
P
29168
Open
24
1Comm St Major
-
TuTh 5:30PM - 7:00PM
Note: Section reserved for Communication Studies concentrators. Meets with Comm 458.012
012 (LEC)
P
29169
Open
24
 
-
TuTh 5:30PM - 7:00PM
Note: Meets with Comm 458.011
013 (LEC)
 
29519
Open
17
 
-
TuTh 8:30AM - 10:00AM
014 (LAB)
P
29520
Open
17
1Comm St Major
-
Tu 4:00PM - 6:00PM
NOTE: Data maintained by department in Wolverine Access. If no textbooks are listed below, check with the department.


ISBN: 0745625304
Consumption, Author: Alan Aldridge., Publisher: Polity Press [u.a.] 2003
Required
ISBN: 1566632943
The man nobody knows : a discovery of the real Jesus, Author: Bruce Barton. With an introd., Publisher: Dee 2000
Required
Other Textbook Editions OK.
ISBN: 0415966760
Social communication in advertising : consumption in the mediated marketplace, Author: ed. by William Leiss ..., Publisher: Routledge 3. ed. 2005
Required
ISBN: 0882952641
American consumer society, 1865-2005 : from hearth to HDTV, Author: Blaszczyk, Regina Lee., Publisher: Harlan Davidson, Inc 2009
Required
Syllabi are available to current LSA students. IMPORTANT: These syllabi are provided to give students a general idea about the courses, as offered by LSA departments and programs in prior academic terms. The syllabi do not necessarily reflect the assignments, sequence of course materials, and/or course expectations that the faculty and departments/programs have for these same courses in the current and/or future terms.

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