ENGR 390 - Spec Topics in Engr
Section: 003
Term: FA 2010
Subject: Engineering (ENGR)
Department: CoE Undergraduate Education
Credits:
1 - 16 (Non-LSA credit).
Requirements & Distribution:
BS
Advisory Prerequisites:
PER. INSTR.
BS:
This course counts toward the 60 credits of math/science required for a Bachelor of Science degree.
Repeatability:
May not be repeated for credit.
Primary Instructor:
Instructor:

This course will give you the tools to understand how an entrepreneurial organization creates, delivers and captures value. It will focus on the tools needed to build a business model, such as customer (market) segmentation, value proposition, revenue streams and cost structure, and resources/partnerships that make up the business model for an entrepreneurial venture.

ENGR 390 - Spec Topics in Engr
Schedule Listing
002 (LEC)
P
46340
Open
3
 
-
MW 1:30PM - 3:00PM
Note: Class will be held in A&D Rm. 1258.
003 (LEC)
P
46384
Open
13
 
-
TuTh 10:00AM - 11:30AM
Note: This course is a 3 credit course.
028 (LEC)
P
37235
Open
25
25Jr or Sr
-
TuTh 9:00AM - 10:30AM
NOTE: Data maintained by department in Wolverine Access. If no textbooks are listed below, check with the department.


Note:
Other readings will be posted on CTools), and business cases can be purchased from Harvard Business OnLine (access link to be provided later).
ISBN: 9780470876411
Business Model Generation A Handbook for Visionaries, Game Changers, and Challengers., Publisher: John Wiley & Sons Inc 2010
Required
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