This course offers a broad introduction to the study of business and the natural environment, integrating insights from sociology, psychology, and economics. We will start with an overview of the triple bottom line framework, in which corporations take into account social and environmental performance in addition to financial performance. Then we will focus on contemporary business activities that address the natural environment. We will discuss the role of the natural environment on business management and strategy, operations, supply chain, product innovation, and marketing. You will each review a seminal book on business and the natural environment and share your insights with others so that we can all learn about different approaches for business to address concerns with the environment. We will use sustainability reports of a diverse group of corporations to analyze and critique current business practices with respect to the environment. Finally, student teams will complete industry analyses in various geographies to identify future opportunities for business and the natural environment. Throughout this course, my goal is to provide you with an understanding of a variety of activities that corporations take to address challenges with the natural environment and to help you develop the skills to critically analyze these corporate activities and recognize strengths and weaknesses in different corporate strategies.
Final grade is composed of: 1) Course Contribution 10% 2) Book Review 25% 3) Sustainability Report Analysis and Presentation (Group Project) 10% 4) Industry Analysis (Group Project): • Project Proposal and Team Contract 5% • Class Presentation 10% • Written Report 15% 5) Final: Case Analysis 25%
Lower division students
2 hour lecture/1 hour discussion