COMM 380 - Persuasion, Communication and Campaigns
Section: 001
Term: WN 2018
Subject: Communication Studies (COMM)
Department: LSA Communication Studies
Credits:
4
Requirements & Distribution:
ULWR
Enforced Prerequisites:
COMM 102 with a minimum grade of C or better.
Repeatability:
May not be repeated for credit.
Primary Instructor:

In this course, we discuss theories of persuasive communication, focusing on social psychological processes that facilitate or inhibit persuasion and other forms of social influence. We also spend considerable time discussing how to evaluate the effects of persuasive communication on individuals and groups, as well as on the design and evaluation of persuasive communications. This course is an upper level writing course that also focuses heavily on developing your writing skills. In particular, we focus on developing strong, evidence-based arguments, and communicating those arguments clearly through writing.

Course Requirements:

Major course requirements include tests which evaluate factual knowledge, and a series of writing assignments which culminate in a 10-12 page paper. Students will go through multiple drafts and receive feedback as they develop and refine arguments for this term paper. In addition, students are expected to attend discussion sections and complete all required reading before the class period for which they are assigned (~60 pages per week). Research Paper: 45 pts Research Paper Breakdown (graded on 90 points, and worth 45% of your final grade): Abstract: 15 Literature Review: 25 Final Paper Draft: 35 Revised Final Paper: 15 Tests: 40 pts Discussion Section: 15 pts

Intended Audience:

Juniors and seniors

Class Format:

Lecture twice per week for 1.5 hours each, discussion section once per week for 1.0 hour.

COMM 380 - Persuasion, Communication and Campaigns
Schedule Listing
001 (LEC)
 
30728
Open
80
 
-
TuTh 10:00AM - 11:30AM
002 (DIS)
P
30729
Open
20
20Comm St Major
-
M 12:00PM - 1:00PM
Note: Section reserved for declared Communication Studies majors until 12/14/2017.
003 (DIS)
P
30730
Open
20
 
-
M 2:00PM - 3:00PM
004 (DIS)
P
30731
Open
20
 
-
M 4:00PM - 5:00PM
005 (DIS)
P
30732
Open
20
 
-
M 5:00PM - 6:00PM
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