UC 270 - University Courses Special Topics
Section: 011 Entrepreneurial Business Basics
Term: WN 2018
Subject: University Courses (UC)
Department: LSA UG: Curriculum Support
Credits:
3
Waitlist Capacity:
99
Consent:
With permission of instructor.
Lab Fee:
82.00
Repeatability:
May be elected four times for credit. May be elected more than once in the same term.
Primary Instructor:

The campus-wide entrepreneurship program will require two 3- credit courses, Business Basics and Applied Creativity, that can be taken in any order. The intent is for the Applied Creativity course to cover problem identification (understanding a target population, assessing their needs and validating a new product or service idea), and the Business Basics course covers how to make that idea real in the form of a specific product and an organization that can produce and distribute it. The Business Basics course covers a wide range of topics. The intent is to deliver a conceptual overview of important business issues related to start-ups. Students may not leave expert in any one topic, but should understand the challenges and where they would go next for more depth.

Objective: This course prepares students to manage business projects, programs and portfolios to successful, value-creating, career-building conclusions.

The course is divided into 5 modules covering Why do this? How will you do this? Marshalling human and capital resources, and promoting/selling your product.

Course Requirements:

Deliverables and Grading: Based on written cases problem sets, exam, and final project. These approximate percentages should frame your efforts.

Written cases (2 graded) 20%
Online Problem Sets (4 required) 20%
Exam 30%
Final Project: Paper, Presentation, online product 30%

Intended Audience:

Sophomore standing. Math: Basic algebra, see self-test sheet

Assumption: No requirement to take Applied Creativity, the other UM-wide core course

UC 270 - University Courses Special Topics
Schedule Listing
010 (LEC)
P
24608
Open
4
7SOPH & ABOVE, EXCL BBA
-
MW 10:00AM - 11:30AM
011 (LEC)
P
28664
Closed
0
5SOPH & ABOVE, EXCL BBA
-
MW 11:30AM - 1:00PM
012 (LEC)
P
29512
Closed
0
 
-
TuTh 10:00AM - 11:30AM
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