According to a 2020 Pew Research Center report, 30% of U.S. adults report having used online dating sites or apps, up from just 11% in 2013. And the rates are even higher (almost 50%) for the 18- to 29-year-old demographic. As the popularity of online dating grows, so does the variety of sites and apps offering a rhetorically complicated landscape for seeking romance online. In this course, we will examine the strategies used by online daters to position themselves within the romantic marketplace – including profile text, images, match questions, and messages. And we will consider how different dating sites and apps shape would-be daters’ priorities and choices in the matchmaking experience. No actual engagement in online dating will be expected or required, so this course is suitable both for students looking to improve their active profiles and for those curious to study the phenomenon from the sidelines.
Course work will include:
Your final project: a portfolio of revised, polished online dating materials including profile, images, and messages, with a supporting statement that describes how the choices made in those materials are constructed rhetorically for your clearly delineated sense of self, audience, purpose, and situation.
Weekly written assignments to analyze and/or deploy the rhetorical principles we’re studying. Each weekly prompt has its own criteria; some will be critical responses to online profiles while others will be your own drafts of materials building toward your final portfolio.
Two formal reflections on your aspirations, achievements, and discoveries in crafting your own online dating persona in this course (one at the beginning and one at the end of the semester).
Class participation, which includes attendance, punctuality, preparation, attentiveness, and respect for all members of the class, interaction with classmates through large and small group discussions, peer review, and frequent in-class writing.
Course Requirements:
We will have synchronous class sessions on Fridays which will include small and large group discussions and collaborations, as well as occasional mini-lectures. As with any course, there will be weekly homework assignments (required readings, writing assignments) which will be completed asynchronously.
Required course work includes the final project, weekly written assignments, two formal reflections, and class participation. Details about these are located within the class description
Intended Audience:
Open to all interested students.
Class Format:
Remote -- synchronous weekly meetings via Zoom, asynchronous readings/homework assignments via Canvas