Link to:LSALink to: University of Michigan home
Link to: Psychology home
Link to: Contact UsLink to: MapsLink to: Welcome
Link to: Graduate programLink to: Undergraduate programLink to: Program AreasLink to: People
   HOME : EVENTS : The Benefits of Prosocial Spending, for Individuals and Organizations

Link to: Research
Link to: News
Link to: Events
Link to: Visit Us
Link to: Alumni & Friends
Job Openings Online Community Directory Research Labs Affiliated Programs Giving Opportunities Faculty Resources Poster Printing
The Benefits of Prosocial Spending, for Individuals and Organizations
Decision Consortium Seminar

Michael Norton

Thursday, December 03, 2009, 3:00 pm – 4:30 pm
3048  EAST HALL
Sponsored By: Evolution & Human Adaptation Program & Decision Consortium

Event Information

Abstract: Despite the fact that money has been shown to have a relatively small - though reliable - effect on happiness, humans devote much of their time and energy to earning more of it. We explore this contradiction in two ways. First, we demonstrate  that laypeople engage in behaviors designed to increase their wealth because they overestimate the impact that income has on well-being. Second, we explore a means by people might use their wealth to increase their well-being: investing income in others rather than themselves. In addition, we report the results of several field studies in which organizations empowered their customers and employees to engage in prosocial spending, demonstrating an impact on both these individuals and the organization's bottom line.

 
Background Readings:
 
 

For More Information
Email: mohrbach@umich.edu
Website URL: http://www-personal.umich.edu/~prestos/Consumption/


Department of Psychology
University of Michigan
1012 East Hall
530 Church Street
Ann Arbor, MI
48109-1043
734 764 2580 voice
734 764 3520 fax