Courses in Communication (Division 352)

100(Speech 100). Public Speaking. No credit granted to those who have completed 102. (3). (HU).

This course emphasizes communication advocacy as a means of bringing about social change. It is especially designed for underclass students, and is recommended for potential lawyers, administrators, businessmen, public servants, and others who are concerned with communicating effectively with the general public. Each week three hours are devoted to small section meetings which focus on communication principles and application of these principles to problem-solving in public speaking settings. Course topics include source credibility, stage-fright, techniques of persuasion, propaganda, and ethics. The ultimate purpose of the course is to encourage more effective communication by providing students with instruction and experiences which help them to be at ease before audiences and which encourage them to develop and present messages which have maximum audience impact.

101(Speech 101). Interpersonal Communication. (4). (SS).

This course is designed to provide students with an increased understanding of the complex processes underlying everyday person-to-person communication. Topics discussed typically include the relation of interpersonal perception and communication, the creation of interpersonal understanding through communication, the role of communication in the development of relationships with others, nonverbal communication, barriers to communication, the strategic management of interpersonal interaction, and the general structure of informal communicative transactions. Evaluation of students is based on exams and assigned papers. (This course is a pre-concentration requirement.) (Shubert)

102(Speech 102). Communication for Educators. Open only to students who will be teaching certificate candidates. No credit granted to those who have completed 100. (3). (HU).

Available only to teaching certificate candidates, this course is designed to develop the communication skills necessary for effective teaching. Specific units include general theories of communication, nonverbal communication in the classroom, interpersonal communication between teachers and students, lecturing and public speaking techniques applicable to educational environments, and facilitating group communication for instructional purposes. Course requirements usually include a midterm, a final project/examination, a short paper, and three or four presentations utilizing different teaching techniques. Approximately equal emphasis is placed on oral performance and knowledge of theoretical material.

103(Communication 201). Media of Mass Communication. I and II. (4). (SS).

This course is both a survey of the structure and working process of the broadcasting, newspaper, magazine, book publishing, film and recording industries and an analysis of the effects of these media on contemporary society, especially political and economic behavior, social change, and popular culture. Communication 103 serves as an introduction to advanced-level departmental courses in the various media. One discussion section per week. There are two one-hour examinations and a final examination. Several short critical papers are also required. (Martin)

210(Speech 210). Persuasive Communication. (3). (HU).

Exploration of the principles of persuasion as applied in print, broadcast, and interpersonal communication. From the theoretical perspective of balance theories of attitude change, strategies are examined for such topics as: attention, perception, credibility, identification, reinforcement, activation, logical proof, reducing resistance, verbal suggestion, and motivation. Students make two individual presentations, one oral and one written, on proposed projects of a creative, critical or experimental sort. In addition, students complete a final team project involving development of a persuasive campaign using several media. Class format involves lectures and discussion sections, some films, readings. A final exam. (Martin)

211(Speech 211). Parliamentary Procedure and Group Leadership. (3). (HU).

This is an introductory course in parliamentary procedure stressing chairperson and member responsibilities within groups; constructing major resolutions for adoption; and knowing how to use the major motions in large and small groups. Both theoretical and practical elements are stressed. The course acquaints students with how to use correct procedure when conducting a meeting; suggests how a member might better assist in guiding business through a meeting; provides practice in handling incidental, subsidiary, privileged, and main motions; provides an arena for discussing some current problems; and notes how to arrive at decisions using parliamentary procedure. The major text is Henry Robert, Robert's Rules of Order (1970) edition. Required reading is minimal, but considerable memorization is expected. Written assignments, class participation in parliamentary exercises, and examinations provide the basis for grading. Regular attendance is expected: in regular class meetings and in work groups. The format of the course is primarily discussion with several assignments requiring solo oral presentations in support of resolutions. (Hildebrandt)

220(Speech 220). Introduction to Film. (3). (HU).

This course is a survey of the history, theory and aesthetics of the motion picture as illustrated through the works of representative film makers. It considers the types of artistic efforts that go into the making of a motion picture by emphasizing the roles of the director, the editor, the cinematographer as well as the roles of music and composition. The course traces the development of the motion picture from a primitive tool to a sophisticated art form. The latter part of the course is devoted to a selection of various films that illustrate genres, approaches to motion picture art: fantasy, documentary-realism, the documentary film. An effort is also made to explain some of the more recent developments in film beginning with the experimental film and concluding with Italian neo-realism and the New Wave film. There is a midterm examination and final exam. A written review of a contemporary film is required. There is one major text and one supplementary text. The course format is unusual in that the film medium itself (in the form of short clips, slides, etc.) is used to the largest possible extent in presenting the course material. Students who expect to pursue the film-making course sequence should take this course as early as possible, preferably during the freshman or sophomore years. (Beaver)

290(Journ. 301). News Writing. Sophomore standing. (3). (Excl).

This course teaches the fundamentals of journalistic writing for newspapers and general audiences. The ability to type is essential. Laboratories and discussion sessions are led by teaching assistants and cover topics such as journalistic writing style, news values, writing news leads, reporting events, covering speeches, information seeking, copy editing, and interviewing. Laboratory sessions are used for writing and for editing in class. Teaching assistants also confer with students individually during the term to discuss student writing progress. Communication 290 makes use of computer-assisted instruction. Students are taught to use computer terminals for input of written assignments. Periodic performance tests are given to determine student progress in the course.

302(Journ. 302). Writing for Mass Media. Comm. 290. (4). (Excl).
Section 001.
Course objectives are: (1) analysis of current print media reporting, and (2) experience in reporting and writing based on research and interviewing. Student evaluation is entirely on the basis of graded written work. No texts are required, but readings in preparation for interviewing are required. Instruction is by lecture, discussion, and laboratory, plus extensive outside research and interviewing. Frequent conferences with the instructor are recommended. (Baker)

Section 002. This is an advanced journalistic writing course. Successful completion of Communication 290 is prerequisite for Communication 302, and students who receive a "C" or lower should not elect the course. The emphasis in this section will be on feature writing for the newspapers and magazines. An article per week, query letters and market analyses will be the creative work for the course. Ability to originate story ideas and work independently is essential. Knowledge of the AP style rules is required. (Marzolf)

400(Journ. 400). The Media in American History. Upperclass standing. (4). (SS).

This course examines the news, persuasive and entertainment media of communications (press, magazines, film and broadcast) in the context of American society. A thematic approach is used but chronology will serve as an organizing framework. Course themes include the conceptual role of a free press in a democratic society; the evolution of the journalist; the popularization of the media; alternative media; and the public interest and the press. There will be a midterm and a final as well as an original media research paper. (Marzolf)

403(Journ. 403). Analyzing the Media. Junior standing. (4). (SS).

Since many future media professionals enroll in this course, the course attempts a systematic and critical examination of the mass media and provides a basis for an overview of the level of professional performance. First, an examination is made of various standards of excellence which have been established for the mass media. Then an assessment of media performance based on the most recent studies and reports is made. Students are then assigned specific newspapers and news magazines in order to study a particular current and vital issue and the reporting and commentary which this issue has elicited. Other issues and different media are subsequently assigned. Course lectures initiate discussions of the nature of the issues as well as discussions of the standards used to evaluate the media's treatment of various issues. Course evaluation is made on the basis of four study reports focusing on media reporting and a discussion of basic issues with the final report concentrating on an analysis of a problem or issue chosen by individual students in consultation with the course instructor; a midterm examination covering lectures, discussions, and student reports presented orally to the class up to the time of this exam; and a final examination covering lectures, discussions, reports and readings from the text and the reading list. Student conferences with the instructor are strongly encouraged throughout the term, particularly with respect to planning and developing study reports. A paperback text, Reporters and Officials is used. (Baker)

404(Journ. 404). Media and the Marketplace. Upperclass standing. (4). (SS).

An examination of the economic structure of the mass media and the economic and market constraints under which the media operate. Particular attention is paid to the economic influences, both internal and external, which shape or influence media content and performance. Class organization is lecture-discussion; intelligent participation is encouraged. Exams are primarily essay in format; a research paper is required. Readings are dependent upon individual research focus. (Bishop)

406(Journ. 406). Mass Communication Research. Upperclass standing. (4). (SS).

Provides training in research skills relevant to studies of the impact of media on individuals and society. Topics covered include an introduction to research methods, an overview of issues and problems in mass media research, an extended examination of the influence of television and future developments in media research. In addition to lectures and discussions, students will be active participants in the implementation of a research project. Text: Stempl and Westley, Research Methods in Mass Communication; Comstock, Chaffee, Katzman, McCombs, and Roberts, Television and Human Behavior, N. Y. : Columbia University Press, 1978. (Watkins)

408(Speech 408). Introduction to Organizational Communication. Upperclass standing. (3). (HU).

The purpose of the course is to help students improve their understanding of communication structures and processes in the organization. The approach taken is to examine communication structures and processes at various levels of the organization: intrapersonal, dyadic, group, network and organizational levels. The emphasis is on improving one's understanding of communication behavior in organizations. For this reason, special attention is given to the study of motivation in organizational settings. Topics covered include person perception, non-verbal communication, and motivational theories at the intrapersonal level; interpersonal conflict, transactional analysis, and approaches to examining interpersonal communication (persuasion, contextual, rule-governed) at the dyadic level; decision making and problem solving approaches, role behavior, and leadership behavior at the group level; the study of formal and informal communication patterns and structures at the network level; and innovation, decision-making, and communication climates at the organizational levels.

Section 001. Special topics include communication assessment as part of organizational development, the communication audit and internal communication programs. Students will be required to attend lectures, read a selected text and course pack, and take two written in-class examinations. (Colburn)

409. The Michigan Journalist. Comm. 290 or permission of instructor. (3). (Excl).

The Michigan Journalist is an experimental periodical designed to permit a select group of undergraduate and graduate students to write, edit, photograph and lay-out for publication. Each of three issues put out in the semester has a unifying theme. Staffers' articles explore it, reporting directly to the student editor and faculty advisor. Evaluation is based on the quality of work produced, and the individual's ability to function in a professional context. The class meets one period weekly for lab/seminar purposes; more often as the journalistic process requires.

410(Speech 410). Introduction to Group Communication. Junior standing. (3). (HU).

This course is a basic course focusing on the analysis of communicative interaction in small groups. The course provides (1) an introduction to important concepts, research and theory in small group communication, (2) a chance to explore the practical implications of small group theory and research and (3) several opportunities for students to participate in small group discussions which allow for immediate analysis of group communication.

Section 001. Student evaluation is based upon a group project, and individual paper and two exams. Required texts: Victims of Groupthink by Irving Janis; Change by Watzlawick, Weakland and Fisch; course pack readings. (Folger)

411(Speech 411). Theory and Practice of Argumentation. Comm. 100. (3). (HU).

The purpose of this course is to provide both basic theory and practice in argument. The structure of the class calls for a series of lectures on the principle terms and concepts in argument followed by actual classroom debates. Topics for debate are selected by students enrolled in the class. The course is limited to twenty-four students a term. Requirements include a midterm and final examination, one argumentative speech and participation in three classroom debates. (Colburn)

412(Speech 412). Elements of Persuasion. Comm. 100 or 102. (3). (HU).

This is a lecture course focusing on competing theoretical accounts of persuasion (the evidence concerning them, the problems they have encountered, etc.) and on research evidence concerning the effects of various factors on persuasion. No special background is required. One's grade is based equally on each of two exams (midterm and final) and an individual project. (Allen)

415(Speech 415). Contemporary Public Address. Upperclass standing. (3). (HU).

A look at individual men and women and organized groups that have influenced American culture and policy by means of the spoken word, from World War I to the present. Course stresses changes in public discourse resulting from the growth of electronic media of communication, increased reliance on ghostwriters, organized dissent, bureaucratization of public information dissemination, other cultural developments. No special background is presumed, but contemporary history is useful. Lectures, some seminar discussions; students will produce three investigative papers, midterm and final. Grade based on papers and exams. Required readings are speeches drawn from a variety of sources in a course pack. Recommended background readings: John D. Hicks, Republican Ascendancy, 1920-1933; Wm. Leuchtenberg, Franklin D. Roosevelt and The New Deal, 1933-1940; Eric Goldman, The Crucial Decade and After, 1945-1960. (Martin)

421(Speech 421). Introduction to Radio and Television. Upperclass standing. (3). (HU).

This course is designed to provide on two different levels an introduction to broadcasting. First, as an introduction to broadcasting in society, the course includes such aspects of broadcasting as its history; its programming; the functions of the Federal Communications Commission, the roles played by the networks, individual stations and cable TV; and the functions of advertisers, advertising agencies and audience measurement organizations. Second, the course serves as an introduction to the performance and production techniques of radio and television through the use of increasingly complex laboratory exercises chosen from among the following: (1) writing and presenting a radio commercial; (2) writing and presenting a television commercial; (3) Writing and presenting a radio and/or television newscast; (4) participation in a radio and/or television interview; (5) presentation of a TV demonstration; (6) participation in a final project called "Station on the Air" in which short programs and station breaks alternate in a continuous, non-stop flow of radio programming for the fifty minutes of successive class sessions thus simulating the continuing program output of a radio station. The course usually includes a one hour midterm examination and a traditional two hour final examination. No term papers or outside readings are required. The text is Chester, Garrison and Willis, Television and Radio. Class format is about one-third discussion of reading in the text and two-thirds laboratory exercises in radio and television studios. You must be present at the first meeting of the class, whether or not it is a laboratory or lecture session, to maintain your enrollment. If you cannot be present, notify the instructor in advance. Regular attendance is required thereafter. (Willis)

425(Speech 425). Introduction to Radio and Television Directing. Comm. 421. (3). (HU).
Section 001.
This course emphasizes planning and directing skills for radio and TV production. Students are expected to possess basic knowledge of the operation of the audio control board and TV studio equipment as well as performance techniques from the prerequisite (Communication 421). There are audio and TV directing assignments based on scripts provided by the text and instructor. Students also produce their own one-minute TV commercial/promo. Although there are midterm and final exams, emphasis in grading is placed on production and directing skills and two remote audio and video assignments. Most of the class time will be spent in a studio situation. However, there are a few lectures on basic directing/production techniques during the term. (Reagan)

Section 002. This course is the first in the radio-television directing sequence offered by the Communication Department. Students are required to direct various types of radio and television exercises. The entire class is conducted as a laboratory experience with students serving as directors, talent, and crew members. Course emphasis is on the direction of ideas through effective use of radio and television. Students learn to edit audiotape and in teams of two or three produce a ten-minute actuality. This involves the taping of interviews and other material outside the studio and then combining the material with studio-produced elements into a finished program. There is a midterm written examination. Course reading is minimal, but class attendance on a daily basis is absolutely essential. Students in Communication 425 normally proceed to 426 (Television Production Techniques). You must be present at the first meeting of the class to maintain your enrollment. If you cannot be present, notify the instructor in advance. (Willis)

426(Speech 426). Television Production Techniques. Comm. 425 and permission of instructor. (3). (Excl).

This course emphasizes the development of directing skills and the understanding of the application of TV elements to the planning of a TV production. Students are expected to have audio and TV crew skills as well as basic directing skills from the prerequisites (Communication 421 and 425). Studio exercises include: planning shots and directing scripts provided by the instructor, producing and directing program segments written by students, and working in a production team to produce a short program of the students' choice. Lectures consist of reviews of elements of TV production (lens operation, etc.), and analyses and critiques of current TV programs and student studio productions. There are also a remote video exercise, outside class directing assignments and TV program analyses. There are midterm and final exams. All requirements of the course are included in grading, although production/directing elements receive much greater weight than the exams. (Reagan)

428(Speech 428). Writing Drama for Radio and Television. Upperclass standing. (3). (Excl).

Course explores the principles and techniques of writing drama for radio and television, with an emphasis on the writing of television and filmed drama. Exercises in plotting structure, character development and exposition prepare for the major product, an hour-length drama, designed for television. It is done in two drafts a first that is subjected to criticism and a final, polished draft. The text is Willis and D'Arienzo, Script Writing for Radio, Television, and Film. You must be present at the first meeting of the class to maintain your enrollment. If you cannot be present, notify the instructor in advance. Regular attendance is required thereafter. (Willis)

500(Journ. 500). Seminar. Open to senior concentrators. (1-4). (Excl). May be repeated for credit.
Ethics and Journalism.
This course is intended for senior concentrators and graduate students who have had basic professional courses and advanced media institution evaluation courses as well as related course work in the social sciences. The purposes of the course are to offer firsthand experiences with certain problems facing the media, to provide fieldwork experience through visits to media institutions and in interviews with media directors, and to offer an opportunity for thorough investigation of media problems with written reports of findings. For example, a course topic might be the problems which various media confront in covering elections. Visiting lecturers from the media, student field trips and interviews, background reading, and class discussions and reports constitute the methods of instruction. (Baker)

518(Speech 518). Cross-Cultural Communication. Senior standing or permission of instructor. (3). (HU).

This course entails an examination of the nature, process and factors affecting communication in an intercultural context and of the methods of training for intercultural communication roles. Our general orientation to the study of intercultural communication will include a review of the basic nature of culture, of communication, and of their relationships. There will be some lecturing, particularly early in the course, but we will essentially follow a seminar format. There will be a midterm and an individual research project. (Allen)

554(Journ. 554). Media and Government. Comm. 202 or permission of instructor. (3). (SS).

This course explores in descriptive fashion various aspects of interactions among mass media, government, and political institutions generally. Particular attention is given to the president-press and foreign policy-press relationships, both historically and through ongoing current analysis. In Fall, 1982, there will be as well some emphasis upon the Congressional campaign and election. Midterm and final; a research paper also is required. Texts to be announced. (Porter)

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