Courses in Communication (Division 352)

100. Public and Interpersonal Communication. Not open to seniors. (3). (Excl).

The goal of this course is to develop a substantive understanding of the communication process (as well as to develop the ability to articulate this understanding) within the medium of public speaking in order to become better communicators. The course is organized around cultivating situationally-specific rhetorical and performance-based strategies for individuals seeking to achieve a particular goal. Because we only have so much time to work with, the course will put a great emphasis on analysis as a means of building an informed base from which one may improve more significantly, as well as on the broadening of our "performance vocabulary" to encourage more creative and work in this highly artificial setting. The "analyses" will include such issues as the relationship between speaker and audience the construction of meaning, the cultural functions of public speaking, among others. (Smith)

103. Introduction to Mass Communication. Not open to seniors. (4). (SS).

Providing an introduction to mass communication, this course examines the history and current processes involved in the creation of media products as part of American culture. The course analyzes political, economic, social and moral factors confronting television, radio, movies, news, advertising, public relations, magazines, music videos, and rock and roll. Three lectures or viewings per week plus one discussion section. Two short writing projects and several short reaction papers required with emphasis on critical analysis of media. Two exams. WL:1 (Campbell)

202. Freedom of Expression. (3). (SS).

This course focuses on First Amendment protection of speech and expression. There is study of U.S. Supreme Court decisions and general principles of First Amendment law. Emphasis is given to how discrimination against oppressed groups has been involved in struggles for free expression. Topics covered include civil rights protests, television and film censorship, book banning, libel, advertising restrictions and free speech on university campuses. There are 3 exams of equal weight and students may write extra credit papers. Cost:2 WL:1 (Lowenstein)

206. Evaluating and Communicating Information. (4). (SS). (QR/1).

This course teaches the fundamental thinking skills necessary for critical evaluation and presentation of arguments, especially those based on quantitative information. Such skills are required for one to be a competent mass communicator of information, a critical consumer of information relayed by the mass media, or an intelligent scholar of media processes and effects. The course introduces generic logical and statistical concepts through analysis and discussion of specific cases drawn from research reported in the mass media (e.g., health and business news, public opinion polls), research on the media (e.g., the impact of media violence), and research for the media (e.g., audience research). Students' logical and quantitative reasoning skills are improved through a variety of "hands-on" exercises and projects (many involving computerized spreadsheet programs). The course is introductory in nature, and no prior statistical or computing expertise is required. Cost:2 WL:1 (Price)

250. Information Gathering for Mass Media. (3). (Excl).

This course teaches the strategies used in finding information, evaluating its validity and reporting the results in a number of mass media applications, including journalism, public relations, marketing, and advertising. The approach combines research methods used by media professionals and by librarians. Problem-solving assignments are applied to the information industry. Cost:2 WL:1 (Hall)

290. News Writing. (3). (Excl).

Covers the fundamentals of newspaper reporting and writing, including defining news, locating stories, documentation, interviewing, clarity in writing, news coverage strategies and copy editing. Weekly assignments. Cost:2 WL:1 (Kubit)

301(401). Mass Communication Theory. (3). (SS).

This lecture and discussion course will present a broad overview of the various theories of mass communication processes and effects on individuals and the social system. Mass communication effects on knowledge, attitudes, and behaviors of individuals, as well as influences on the functioning and ideology of social systems will be covered. After initial review of basic social scientific concepts and methods necessary for an understanding of the reading material, the course will give to the examination of theory and research efforts, proceeding, in general, from investigations of individual to societal-level processes. Critical reading and evaluation of social scientific theory and research is expected, and is developed. Grading will be based on midterm, a final, and a paper, in addition to occasional section assignments. Cost:2 WL:4 (Oshagan)

302. Writing for the Mass Media. Comm. 290, or permission of instructor. (3). (Excl). May be repeated for a total of 6 credits with permission of concentration advisor.
Section 001.
The course provides an integrated approach to mastering the basic concepts and techniques for feature writing for the mass media. It is anticipated students will offer their work to area media for publication. Multiple writing assignments will foster improved writing and test students' mastery of course material. It is anticipated students will write three papers of approximately five pages each, revised one or more times. In addition, students will write additional assignments on outlining, character development, and the analysis of other writing. Students will receive written criticism, as well as oral evaluation by the instructor. Students will also be expected to attend one or more readings by visiting writers, as well as participate in class discussion. Cost:1 WL:1 (Hall)

Sections 002 & 003 Corporate Communication. This course is designed to improve general writing skills and develop specialized media writing styles including news release, speech, brochure, advertising, business memorandum, and technical writing for annual reports, position papers and marketing/public relations planning. Students are exposed to basic skills required in corporate communication. The current and future underlying management theories of the corporate culture and how corporate policy and goals affect American society and specific market populations will be analyzed and evaluated. Critical thinking regarding corporate responsibility for the 90's and into the 21st century will be encouraged. A final writing project replaces the standard final exam and represents sixty percent of the grade. Method of instruction includes lecture-discussion and writing lab work. Attendance is mandatory. (Moseley)

Section 004 Advertising. Copywriting for print radio and TV. Weekly writing assignments both in-class and take-home. Individual and team efforts. Final project will be the creation and execution of a complete advertising campaign. Professional guest speakers. Cost:2 WL:1 (Kalisewicz)

Section 005. No abilities are more crucial to the journalist (or to the critical reader of journalism and other mass media texts) than those of intellectual inquiry and critical analysis: curiosity and criticism. Similarly, the effective writer has habits of formulating reasonable positions, considering alternative points-of-view, and articulating sound judgments. In this course, students conduct basic research, analyze findings, prepare critical analyses, and present findings and interpretations to the class. Assignments include 4 short papers: interviews/profiles, argumentative essays/editorials, interpretive critiques of films and television programs, screenwriting/analysis of newscasts. In addition, students undertake a lengthy final research project into mass media topics. Emphasis is upon understanding of intentionality of texts and upon analysis of audience response, as it varies according to factors related to age, gender, socioeconomic and educational or environmental conditions, race, background, affiliations, and so on. (Morris)

305/Ling. 305. Political and Advertising Discourse. Junior standing. (3). (Excl).

See Linguistics 305. (Heath)

310. Persuasive Communication. (3). (Excl).

In this lecture course, we will investigate the ways in which people try to influence the attitudes and behavior of others. This course is intended to serve three basic functions. First, it is intended to inform persuasive practice, enabling potential persuaders to maximize their opportunities for social control. Second, it is intended to enable us to become more intelligent and discriminating consumers of persuasive communication. Finally, it is intended to add to our understanding of human psychology and the individual's place in society and culture. WL:1 (Allen)

312. Communication and Contemporary Society. (4). (Excl).

This course begins by introducing several psychological models of mind. With these models as the theoretical basis, the relationship of the mass media to various aspects of contemporary American society is examined. Topics covered in this survey course include: mass communication and the maintenance of cultural norms, social roles, and stereotypes; media as a force for social change; influences on socialization; and the impact of American mass media on governmental, economic, and educational institutions. Popular concerns about particular effects of the media are examined critically in light of research findings. (Thornhill)

320. Film Analysis. (4). (HU).

This course is a survey of the history, theory and aesthetics of the motion picture as illustrated through the works of representative film makers. It considers the types of artistic efforts that go into the making of a motion picture by emphasizing the roles played by sound, music and lighting. The course traces the development of the motion picture from a primitive tool to a sophisticated art form. The latter part of the course is devoted to a selection of various films that illustrate genres and movements: fantasy, neo-realism, the documentary film. There is a midterm examination and final exam. Two scene critiques from contemporary films are required. There is one major text. The course format is unusual in that the film medium itself (in the form of short clips, slides, etc.) is used to the largest possible extent in presenting the course material. Students who expect to pursue a film-making sequence should take this course as early as possible, preferably during the freshman or sophomore years. Three lecture hours and one discussion section per week. Cost:2 WL:1 (Beaver)

330. Analyzing Print Journalism. (3). (Excl).

This course examines the performance of print journalism in American democratic society today. It looks at the press in its traditional roles as informer, popular educator, advocate, watchdog, investigator, storyteller, imagemaker and creator of social reality. It examines press criticism from inside and outside during the twentieth century and the evolving standards of professional journalism. Students will do short exercises designed to develop their critical abilities and two longer critiques of press coverage: one in a traditional news area and one in a controversial and lesser covered area, such as women's issues, minorities and racism, quality of life, social change and social welfare and education. Students should develop the ability to read and critically analyze news reporting and support their evaluations with evidence and argument. (Marzolf)

400. The Media in American History. (4). (SS).

This lecture course places the development of American mass media in broader social, economic, and political perspectives. While there are no specific prerequisites, a general grounding in American history is recommended. Grades are based on one hourly exam and a series of short papers plus a term paper and a final comprehensive examination. Cost:3 WL:1 (Stevens)

403. Ethics of Journalism. (3). (Excl).
Section 001.
This course will examine standards of performance and codes of conduct for journalists. Students will apply those standards and codes to real and hypothetical cases and situations faced by journalists in the gathering and reporting of the news. Class discussion will be emphasized. Cost:1 WL:1 (Bishop)

Section 002. This course section explores the tension, distance, and intimacy between the working media, the media establishment and the politicians and campaigns covered. Using political advertising and political public relations as the structure for evaluation, we examine the issues, the candidates, the voters, the political parties and ultimately the media representation juxtaposed against the traditional journalism standard of fairness, objectivity, accuracy, and balance. Class discussion will include whether the contemporary media is creating as well as covering the news in the political arena, such as broadcast voter exit polls. Attendance is mandatory. (Moseley)

404. Media in the Marketplace. (4). (Excl).

This course examines the structure of the mass media marketplace by focusing on the web of economic relationships, market processes, and external constraints which direct the activities of suppliers, producers, distributors, retailers, and consumers of communication products. It explores why mass communication industries are organized as they are and how their structure affects the behavior of media markets. The newspaper, magazine, book publishing, radio, television, cable, and motion picture industries are studied in terms of: market structure, product differentiation, ownership patterns, financial controls, competitive behavior, demand-side and supply-side constraints, organizational adaptation, technology, and public policy. As an overview of contemporary issues involving the economic performance of mass media industries, this course investigates attributes of the media marketplace that influence the nature of the competitive process. (Buckley)

405. The Media and the Arts. Comm. 103 and upperclass standing. (3). (Excl).

This course will combine lecture and discussion to examine how the arts are reported on and reviewed in the mass media. It focuses on the analytical skills demanded of arts critics and on the writing they produce, and looks beyond to broader ethical, political and economic issues. To help you become more knowledgeable about the subject matter, the course includes background information on the arts. Lively interest, rather than pre-existing "expert" status, is what students will be expected to contribute in class sessions. (Nisbett)

406. Mass Communication Research. (3). (SS). (QR/1).

An introduction to the logic and techniques of social scientific research in mass communication. The course will address (a) methods of framing media research questions, and (b) scientific techniques for gathering empirical data in an effort to answer these questions, and (c) statistical techniques for analyzing and interpreting the data to form valid conclusions. The aim of this study is to enable students to evaluate critically the validity of research findings and conclusions. In completing the course, students should also acquire an adequate background in communication research methodology to pursue their own ideas, from initial conceptualization to the research question to final conclusions. Text: Babbie, E., The Practice of Social Research, 4th edition, Belmont, CA.: Wadsworth, 1986, plus course pack. Cost:2 WL:1

409. The Michigan Journalist. Comm. 290 or permission of instructor. (3). (Excl).
Section 001 Editing the News.
Introduces students to theories and practices of news, story and copy editing for daily and weekly newspapers. Includes discussion of editing for magazines and broadcast news programs. Students learn basics of assignment, supervision and editing for news value, sense, style, grammar, spelling, syntax, and factual accuracy. Course looks at how editing functions differ from reporting duties and examines newsroom structures and how they affect decisions about coverage and play of stories. Guest editors from print and broadcast discuss newsroom organization and management and ethical issues that arise in news editing practice. Laboratory sessions deal with technical production requirements such as story length, placement, grammar, spelling, and fact-checking. Students edit stories for content and style, prepare headlines and other display type, design pages and organize news reports for different media. Cost:2 WL:3 (Friendly)

410. Introduction to Group Communication. (3). (Excl).

Emphasis is given to the oral communication process in small group problem-solving situations. Subject matter includes: group leadership styles, member functions, barriers and obstacles to understanding in small groups, and techniques for group discussion effectiveness. Methods of class operation include: class discussion; mini lectures; research reports; participation in small group processes; case problems, and class member evaluation of group discussions. Reading materials include selected readings on oral communication and small group research. Cost:1 WL:1 (Storey)

417. Analyzing Television. Comm. 103 and junior standing. (4). (HU).

Treating all of the familiar programs of popular American television as meaningful cultural documents, this course challenges students to explore new ways of thinking about the social, moral, political, artistic and economic implications of the television experience. Key topics addressed in the course include: historiography, narrative theory, the representation of race and gender, genre theory, intertextuality, and postmodernism. Students should expect to encounter two major writing assignments, as well as two exams (a midterm and a final). (Reeves)

420/Pol. Sci. 420. Politics and the Mass Media. Pol. Sci. 111, 300, 410, or 411. (4). (Excl).

This course will focus on the role and impact of the mass media in the political process. We will study how the news is made and the impact of mass media on policy-makers and the public, and its effects on political attitudes and behavior. The role and influence of the media in election campaigns in the US, and how this compares with other advanced industrial democracies, is a major focus of the course. Other topics include media diplomacy and foreign affairs coverage, media treatment of protest groups and social movements, and the relative power of media and politicians in shaping the political agenda.

421. Introduction to Radio and Television. Upperclass standing. (3). (Excl).

This course is designed to introduce students to the terminology, aesthetics, and methods of radio and television broadcast production and programming. Lectures are supplemented with radio and television laboratory sessions in which students will apply their acquired knowledge of audio and video production, including scripting, directing, and practical operation of studio equipment. Grading will be based on laboratory projects, tests and short written assignments. Students must be present at the first lecture and lab session to maintain enrollment. Lab sessions will begin meeting after the first lecture. Laboratory sessions will be held for radio in 1050 Frieze Building and for television at LS&A Television Studios located at 400 Fourth Street. Students should plan their schedules to allow for travel time. This course is the necessary prerequisite to Comm 425, and advanced course to radio and television field production. (Sarris/ Young)

423. Film Practicum for the Writer. English 412 and permission of instructor. (3). (Excl).

This class is a writing practicum where the student will learn the role of the writer in the greater process of the production of media. Each student will participate in the various creative steps involved in bringing a narrative script to the screen. By developing an understanding of the way narrative films are shot and the way the other creative people involved approach one's written material, this course will enrich the student's visual vocabulary, improve dramatic writing skills, and increase their awareness of the collaborative process of film/video. The class will be structured such that every student will write a number of exercises, which someone else will direct, the writer, in turn, will direct another's writing and so on. We will also analyze the written and visual techniques in a number of contemporary films and videos. Every student will write and direct several short exercises in addition to a short, finished tape (5-7 min.). Previous classes or experience with video production and/or screenwriting is advised. Cost:2 WL:1

427. Preparation of Radio and TV Continuity. Junior standing. (3). (Excl).

This course is designed to give students experience in writing scripts for non-dramatic radio and television programs. The writing assignments include: radio and television commercials, public service announcements, commentaries, features and documentaries. Emphasis is on use of language and visuals to communicate ideas and to influence viewer perception, as well as adapting writing to script formats and precise lengths of time. Instruction is through lecture, written comments on scripts, individual conferences, in-class critique and discussion of student writing, and evaluation and analysis of professional broadcast scripting through the use of video and audio tapes. Attendance and participation in class discussions are mandatory. Cost:2 WL:1 (Oswald)

440(Film-Video 440)/CAAS 440. African Cinema. (3). (Excl).

See CAAS 440. (Ukadike)

450. Undergraduate Internship. Junior standing, concentration in Communication and permission of instructor. (2) (Excl). Offered mandatory credit/no credit. (EXPERIENTIAL). May be elected for a total of six credits.

Communication 450 is the department's internship program, designed to give junior or senior Communication concentrators credit for appropriate practical work experience. Time requirement for a 2-credit internship is approximately 15 hours per week for a 14-week term. Student evaluation is based on satisfactory completion of the internship and written recommendation of the internship sponsor. Internship credit is not retroactive and must be pre-arranged. Internship credit can not be used to fill communication electives in the concentration plan. Cost:none WL: Registration is by P.I. only. For further information and approval, students should contact the internship coordinator in the Department of Communication. (Sarris)

463/Soc. 463. Mass Communication and Public Opinion. Upperclass standing. (3). (SS).

See Sociology 463. (Steeh)

500. Seminar. Open to senior concentrators. (3). (Excl). May be repeated for credit.
Section 001 Literary Journalism.
Reading survey course with discussion seminar which covers literary nonfiction from New Journalists to current practitioners. This course is open to juniors, seniors, and graduate students. (Kubit)

Section 002 Crime: Real and Fictional. Crime is one of the staples in news and in novels. This seminar will examine the history of crime reporting and its depiction in novels. Students will prepare a series of short reading reports and, rather than exams, each student will prepare two integrative papers. Readings will include at least six novels, contemporary and classic. Cost:2 WL:1 (Stevens)

518. Cross-Cultural Communication. Senior standing or permission of instructor. (3). (Excl).

Examines some of the major issues concerning the nature of international communication: the flow of information across national boundaries, the unequal distribution and access to information world-wide, the varying points of viewing concerning the New World Information Order, the worldwide consequences of the Information Age (post-industrial society), the new paradigms that are being developed to explain and predict the development of media in underdeveloped societies and propaganda analysis. A major concern of this course is to understand how communication and the media, especially, operate in an international context and to evaluate some of the arguments and notions concerning their future global operations, with particular reference to the developing world. (Allen)

525. Radio and Television News and Special Events. (3). (Excl).

Designed to immerse students in the basic radio and TV news writing techniques, this course additionally offers critical analysis of historical and current trends in broadcast news.

552. Society and Mass Media. (3). (Excl).

The purpose of this course is to investigate and develop the macrosocial perspectives on communication processes. The social system is the context which both shapes and is affected by the mass media, and a more complete understanding of communication effects needs to be aware of explanation at extra-individual levels. The first part of the course will be an overview of the fundamentals, the problems, and the tools of social science, as well as the domain of the macrosocial. This will be invaluable later in the course when we have to grapple with the evaluation of macrosocial theories. We will then examine areas of mass communication research that may further our understanding of how media and society interact. The course will end with an effort to summarize a more coherent systemic view. WL:1 (Oshagan)

554. Media and Government. (3). (Excl).

This seminar focuses on government-media relations at the national level. Journalist and source interaction and the nature of the relationship between reporters and officials, news presentations of Congress and the Executive, White House news management, and the role of the media in foreign affairs, and the impact of the media on public opinion are major topics for discussion. Case studies of government/media relations in times of war, or domestic and international crises, such as Watergate, the Falklands and the Gulf wars, form a major part of the course.

555. Media History. (3). (Excl).
Section 001 Documentary Film.
The films to be studied in this course are selected from the spectrum of documentary film practice from the 1920s to the present; we will concentrate on specific topics as well as an historical overview. Considering the developing and shifting conception of documentary film practice, issues of social import, of political and propagandistic values, of documenting the "Other" as well as claims to veracity and objectivity will be treated within analytical framework. Different approaches to production, particularly within a burgeoning ethnographic film practice will also be examined. Written assignments, midterm, and final paper required. (Ukadike)

Section 002 Women in Media History. This seminar for seniors and graduate students will cover the history of women in American media, their status and accomplishments. Students will do a term project that includes interviews and library research. There will be assigned readings and oral reports. (Marzolf)

Section 003 The Age of Television: From McCarthyism to Reaganism. Since the 1950s, television has acted as American culture's central system of entertaining stories, of news, of advertising, of political discourse of shared experience. In this central role, television has had an enormous impact on the marketing of goods and services, on the conduct of political campaigns, on the emergence of new social movements, and on changing views of the family, work, masculinity, femininity, race, authority, youth, drugs, and homelessness. This course is devoted to studying major political developments, economic transformations, social conflicts, and cultural controversies of the television age. Key topics addressed in the course include: Modernity, Fordism, the Cold War, the nuclear family ideal, the Civil Rights Movement, Second Wave Feminism, the Vietnam War, Postmodernity, Post-Fordism, deindustrialization, the new racism, multiculturalism, the war on drugs, Desert Storm, the Rodney King incident, and the L.A. uprising. Students should expect to encounter several writing assignments, as well as at least two exams (a midterm and a final). (Reeves)


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