Courses in Communication (Division 352)

100(Speech 100). Public Speaking. No credit granted to those who have completed 102. (3). (HU).

This course emphasizes communication advocacy as a means of bringing about social change. It is especially designed for underclass students, and is recommended for potential lawyers, administrators, businessmen, public servants, and others who are concerned with communicating effectively with the general public. Each week three hours are devoted to small section meetings which focus on communication principles and application of these principles to problem-solving in public speaking settings. Course topics include source credibility, stage-fright, techniques of persuasion, propaganda, and ethics. The ultimate purpose of the course is to encourage more effective communication by providing students with instruction and experiences which help them to be at ease before audiences and which encourage them to develop and present messages which have maximum audience impact.

101(Speech 101). Interpersonal Communication. (4). (SS).

This course is designed to provide students with an increased understanding of the complex processes underlying everyday person-to-person communication. Topics discussed typically include the relation of interpersonal perception and communication, the creation of interpersonal understanding through communication, the role of communication in the development of relationships with others, nonverbal communication, barriers to communication, the strategic management of interpersonal interaction, and the general structure of informal communicative transactions. Evaluation of students is based on exams and assigned papers. (This course is a pre-concentration requirement.) (Shubert)

102(Speech 102). Communication for Educators. Open only to students who will be teaching certificate candidates. No credit granted to those who have completed 100. (3). (HU).

Available only to teaching certificate candidates, this course is designed to develop the communication skills necessary for effective teaching. Specific units include general theories of communication, nonverbal communication in the classroom, interpersonal communication between teachers and students, lecturing and public speaking techniques applicable to educational environments, and facilitating group communication for instructional purposes. Course requirements usually include a midterm, a final project/examination, a short paper, and three or four presentations utilizing different teaching techniques. Approximately equal emphasis is placed on oral performance and knowledge of theoretical material.

103(Communication 201). Media of Mass Communication. I and II. (4). (SS).

This course is a survey of the structure and working process of the broadcasting, newspaper, magazine, and film industries and includes an analysis of the effects of these media on contemporary society with special emphasis given to political and economic behavior, social change, and popular culture. Communication 103 serves as an introduction to advanced-level departmental courses in the various media. One discussion section per week. There are two one-hour examinations and a final examination. A short critical paper/project may also be required. (Martin, Marzolf, Watkins)

202(Journ. 202). Freedom of Expression. (3). (SS).

Following an historical survey of the English and early American roots of free expression guarantees, the course relates such forms of control as licensing, sedition, obscenity, censorship, and secrecy to current situations. The course seeks to define free expression today and to show how that freedom evolved. It is primarily a lecture course and students are evaluated on the basis of two short answer examinations plus a final examination. Offered Winter Term only. Required for Communication concentrators. (Stevens)

210(Speech 210). Persuasive Communication. (3). (HU).

Exploration of the principles of persuasion as applied in print, broadcast, and interpersonal communication. From the theoretical perspective of balance theories of attitude change, strategies are examined for such topics as: attention, perception, credibility, identification, reinforcement, activation, logical proof, reducing resistance, verbal suggestion, and motivation. Students make two individual presentations, one oral and one written, on proposed projects of a creative, critical or experimental sort. In addition, students complete a final team project involving development of a persuasive campaign using several media. Class format involves lectures and discussion sections, some films, readings. A final exam. (Martin)

212(Speech 212). Communication and Contemporary Culture. (3). (HU).

Cultural changes in the western world especially in the United States are affecting circumstances and styles of communication. This course looks at some of these effects on communication by considering such topics as language and nonverbal codes; social change movements and their rhetoric; political and guerrilla movement rhetoric; electronic media and advertising as culture-modifiers, public relations tactics and political influence; information storage and retrieval; the communication of cultural values ("socialization"); and cross-cultural communication. Class format is lecture-discussion and includes films, simulations and small group seminars. Grading is based on two or three short papers and a term project focusing on a media area representing individual student choice plus a possible optional take-home final examination. (Martin)

290(Journ. 301). News Writing. Sophomore standing. (4). (Excl).

This course teaches the fundamentals of journalistic writing for newspapers and general audiences. The ability to type is essential. Laboratories and discussion sessions are led by teaching assistants and cover topics such as journalistic writing style, news values, writing news leads, reporting events, covering speeches, information seeking, copy editing, and interviewing. Laboratory sessions are used for writing and for editing in class. Teaching assistants also confer with students individually during the term to discuss student writing progress. Communication 290 makes use of computer-assisted instruction. Students are taught to use computer terminals for input of written assignments. Periodic performance tests are given to determine student progress in the course.

402(Journ. 402) Comparative World Journalism. Upperclass standing. (4). (SS).

A critical examination of the structure, control, and performance of the media systems of nations and regions. Emphasis is on the flow of world news and the role of print and electronic media in individual societies, especially in the modernization of developing countries. A major research paper is required. Examinations are primarily essay. Foreign language is not required. (Bishop)

403(Journ. 403). Analyzing the Media. Junior standing. (4). (SS).

Since many future media professionals enroll in this course, the course attempts a systematic and critical examination of the mass media and provides a basis for an overview of the level of professional performance. First, an examination is made of various standards of excellence which have been established for the mass media. Then an assessment of media performance based on the most recent studies and reports is made. Students are then assigned specific newspapers and news magazines in order to study a particular current and vital issue and the reporting and commentary which this issue has elicited. Other issues and different media are subsequently assigned. Course lectures initiate discussions of the nature of the issues as well as discussions of the standards used to evaluate the media's treatment of various issues. Course evaluation is made on the basis of four study reports focusing on media reporting and a discussion of basic issues with the final report concentrating on an analysis of a problem or issue chosen by individual students in consultation with the course instructor; a midterm examination covering lectures, discussions, and student reports presented orally to the class up to the time of this exam; and a final examination covering lectures, discussions, reports and readings from the text and the reading list. Student conferences with the instructor are strongly encouraged throughout the term, particularly with respect to planning and developing study reports. A paperback text, Reporters and Officials is used. (Baker)

405(Journ. 405). The Media and the Arts. Upperclass standing. (4). (SS).

This course examines the interrelationships between journalists and artists in various fields including architecture, art, cinema, dance, drama, literature, music, photography, and television. The class is exposed to the viewpoints of various artists and critics through guest lectures, films, and field trips. Students are asked to keep a journal record of their reactions to the works of critics; other course requirements include a term paper and a final examination. (Field)

407. Television and Children. (3). (SS).

The course is an upper-level overview of the field of children and television. We will deal with each of the major issues in the discipline: aggression, prosocial behavior, educational programming, network decision-making, legal issues, and so forth. A background in psychology or another behavioral science is helpful, and recommended. Grades will be based on viewing assignments, observational work, a major paper or project, and exams, as needed. The texts will be: Dorr and Palmer, Children and the Faces of Television: Teaching, Violence, Selling; a course pack of related articles. (Watkins)

408(Speech 408). Introduction to Organizational Communication. Upperclass standing. (3). (HU).
Section 001.
The purpose of the course is to help students improve their understanding of communication structures and processes in the organization. The approach taken is to examine communication structures and processes at various levels of the organization: intrapersonal, dyadic, group, network and organizational levels. The emphasis is on improving one's understanding of communication behavior in organizations. For this reason, special attention is given to the study of motivation in organizational settings. Topics covered include person perception, non-verbal communication, and motivational theories at the intrapersonal level; interpersonal conflict, transactional analysis, and approaches to examining interpersonal communication (persuasion, contextual, rule-governed) at the dyadic level; decision making and problem solving approaches, role behavior, and leadership behavior at the group level; the study of formal and informal communication patterns and structures at the network level; and innovation, decision-making, and communication climates at the organizational levels. Special topics include communication assessment as part of organizational development, the communication audit and internal communication programs. Students will be required to attend lectures, read a selected text and course pack, and take two written in-class examinations. (Colburn)

Section 002. This course provides a survey of the role of communication in organizations. Its goal is to give students an understanding of organizational communication processes and the effects they have on people in organizations. The course covers both interpersonal communication in organizations and organization-level communication systems. Topics covered include: overview of organizational communication theory; work group interaction; organizational socialization; motivation, leadership; performance appraisal; supervisor-subordinate communication; communication networks; control systems; organizational decision-making and communication; power; and organizational change. Methods of instruction include lecture, case studies, and discussion. Grading is based on a term project and two exams. (Poole)

409. The Michigan Journalist. Comm. 290 or permission of instructor. (3). (Excl).

The Michigan Journalist is an experimental periodical designed to permit a select group of undergraduate and graduate students to write, edit, photograph and lay-out for publication. Each of three issues put out in the term has a unifying theme. Staffers' articles explore it, reporting directly to the student editor and faculty advisor. Evaluation is based on the quality of work produced, and the individual's ability to function in a professional context. The class meets one period weekly for lab/seminar purposes; more often as the journalistic process requires. (Eisendrath)

410(Speech 410). Introduction to Group Communication. Junior standing. (3). (HU).

This course is a basic course focusing on the analysis of communicative interaction in small groups. The course provides (1) an introduction to important concepts, research and theory in small group communication, (2) a chance to explore the practical implications of small group theory and research and (3) several opportunities for students to participate in small group discussions which allow for immediate analysis of group communication.

Section 001. Student evaluation is based upon a group project, and individual paper and two exams. Required texts: Victims of Groupthink by Irving Janis; Change by Watzlawick, Weakland and Fisch; course pack readings. (Folger)

Section 002. Student evaluation is based on class participation, two individual papers, and examinations. Readings will be required from a reading list. Textbooks will not be required. (Storey)

411(Speech 411). Theory and Practice of Argumentation. Comm. 100. (3). (HU).

The purpose of this course is to provide both basic theory and practice in argument. The structure of the class calls for a series of lectures on the principle terms and concepts in argument followed by actual classroom debates. Topics for debate are selected by students enrolled in the class. The course is limited to twenty-four students a term. Requirements include a midterm and final examination, one argumentative speech and participation in three classroom debates. (Colburn)

412(Speech 412). Elements of Persuasion. Comm. 100 or 102. (3). (HU).

This is a lecture course focusing on competing theoretical accounts of persuasion (the evidence concerning them, the problems they have encountered, etc.) and on research evidence concerning the effects of various factors on persuasion. No special background is required. One's grade is based equally on each of two exams (midterm and final) and an individual project. (Allen)

420/Pol. Sci. 420. Politics and the Mass Media. Pol. Sci. 111, 300, 410, or 411. (4). (SS).

See Political Science 420. (Traugott and Porter)

421(Speech 421). Introduction to Radio and Television. Upperclass standing. (3). (HU).

This course is designed to provide on two different levels an introduction to broadcasting. First, as an introduction to broadcasting in society, the course includes such aspects of broadcasting as its history; its programming; the functions of the Federal Communications Commission, the roles played by the networks, individual stations and cable TV; and the functions of advertisers, advertising agencies and audience measurement organizations. Second, the course serves as an introduction to the performance and production techniques of radio and television through the use of increasingly complex laboratory exercises chosen from among the following: (1) writing and presenting a radio commercial; (2) writing and presenting a television commercial; (3) Writing and presenting a radio and/or television newscast; (4) participation in a radio and/or television interview; (5) presentation of a TV demonstration; (6) participation in a final project called "Station on the Air" in which short programs and station breaks alternate in a continuous, non-stop flow of radio programming for the fifty minutes of successive class sessions thus simulating the continuing program output of a radio station. The course usually includes a one hour midterm examination and a traditional two hour final examination. No term papers or outside readings are required. The text is Chester, Garrison and Willis, Television and Radio. Class format is about one-third discussion of reading in the text and two-thirds laboratory exercises in radio and television studios. You must be present at the first meeting of the class, whether or not it is a laboratory or lecture session, to maintain your enrollment. If you cannot be present, notify the instructor in advance. (Willis)

425(Speech 425). Introduction to Radio and Television Directing. Comm. 421. (3). (HU).

This course is the first in the radio-television directing sequence offered by the Communication Department. Students are required to direct various types of radio and television exercises. The entire class is conducted as a laboratory experience with students serving as directors, talent, and crew members. Course emphasis is on the direction of ideas through effective use of radio and television. Students learn to edit audiotape and in teams of two or three produce a ten-minute actuality. This involves the taping of interviews and other material outside the studio and then combining the material with studio-produced elements into a finished program. There is a midterm written examination. Course reading is minimal, but class attendance on a daily basis is absolutely essential. Students in Communication 425 normally proceed to 426 (Television Production Techniques). You must be present at the first meeting of the class to maintain your enrollment. If you cannot be present, notify the instructor in advance. (Willis)

427(Speech 427). Preparation of Radio and TV Continuity. Upperclass standing. (3). (Excl).

This course is designed to give students experience in writing five or six different types of radio or television continuity. The writing assignments are as follows: a radio commercial, a television commercial, a four-minute feature talk for radio, the continuity for a radio or television show that features dance or music or both, a comedy script, written in company with two other students in the class, a five-minute television script designed for an audience of children, and the planning of an hour-long radio or television documentary for which seven to ten minutes of narrative connective material is written. There are brief lectures but students gain most of their background for writing the scripts from the textbook. The scripts are read by the instructor and a written evaluation is provided for each script. Class time is mainly taken up with the reading of scripts by the students who have written them. The scripts are then discussed and evaluated by the students and instructor. Grading is based on the quality of the scripts. Students are also expected to attend the class regularly and to take part in the discussions. You must be present at the first meeting of the class to maintain your enrollment. If you cannot be present, notify the instructor in advance. (Willis)

500(Journ. 500). Seminar. Open to senior concentrators. (1-4). (Excl). May be repeated for credit.
Section 001 Communication and Organizational Innovation.
This course covers the implementation of programs and changes in organizational settings. Its goal is to give students theoretical and practical knowledge relevant to managing organizational innovation. Topics covered include: overview of planning and change in organizations; political processes and organizational change; the planning process; client involvement; expert involvement; mounting persuasive campaigns in organizations; strategies for implementation of new programs; conflict management. The course will emphasize the role of communication (e.g., persuasion, cooptation, group techniques) in the innovation process. Special attention will be paid to alternative techniques and forms of communication and to relevant communication skills. Methods of instruction include lecture, discussion, and case studies. Grading will be based on a term project and two case analyses. (Poole)

Section 025: The Broadcast News Documentary: History, Process, Effects. The class will view and critically analyze several film and television news documentaries. There will be two major writing assignments. The first will be a critical appraisal or "review" of all the documentaries screened in class. There will be short papers not to exceed three pages each. Additionally, each student will choose one topic, subject, or documentarian, and investigate that subject for a longer, thematic paper 10 to 12 pages. There will be a text and other assigned readings. Students will also lead the class discussion for selected documentaries. The radio news documentary will not be emphasized. This is not a documentary production course. (Lancaster)

Section 080: Communication Research in Organizations. This course enables grad students to study communication behavior in an actual organization. Students will visit a large organization as part of a research team, discuss communication issues with top level management and design a survey to help improve management's understanding of communication behavior and key organizational outcomes. Students will be involved in every step of the research process from conceptualization of variables to computerized data analysis and report writing. At the seminar's conclusion, students will write a paper on some aspect of the data analysis. (DePietro)

521(Speech 521). History of the Motion Picture. Upperclass standing. (3).

This course is a historical survey of international film styles, examining through representative works the uniqueness of cinematic expression in twelve separate countries. The course analyzes the role played by the motion picture in the life of the countries surveyed as well as the social, cultural and political conditions which have given rise to ideas and styles of special national character. Among the countries examined are Germany, Italy, India, Israel, the United States, Australia, Japan, France, Russia, Poland and Great Britain. An introductory film aesthetics course is recommended but not essential. Course evaluation is based on a series of short papers and an examination. Weekly film screenings, lectures and discussions constitute course content. A nominal lab fee is charged for the film screenings. (Beaver)

552(Speech 552). Society and Mass Media. Graduate standing or permission of instructor. (3). (SS).

In this seminar, we will explore the processes and effects of communication. Also, we will examine various substantive issues and the accompanying evidence regarding the role of the mass media on various types of social systems. (Allen)

559(Journ. 559). Foreign Correspondence. Permission of instructor. (3). (Excl).

Reporting International Affairs is designed to allow a select group of graduate students, hopefully with reading knowledge of a foreign language, to evaluate the quality of current media performance. The class as a whole will closely monitor US broadcasts and publications; individuals will compare these with available foreign journals. Group discussion will center around exchanges based on specific news events viewed from the cross-cultural perspective thus built into the structure of the course and be enriched by: (1) Visits of US-based foreign correspondents for accounts of their procedures; (2) Visits to international divisions of multinational corporations, to gauge the effectiveness of their communications systems; (3) Visits from diplomats for their impressions of international understanding. (Eisendrath)

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