OS Special Interest Topic: Marketing/Advertising
With marketing work at both Unilever (forecasting, marketing mix modeling), and Pepsico, Olivia Haverson (OS ’10) now manages all consumer research for Pepsi Next, Max and Pepsi Trademark innovations. Kelly LaPierre (OS ’07), worked at Target Corporate in Minneapolis focusing on merchandising and market research. She has done marketing for a variety of startup companies while working at the investment fund TechStars and for Marks & Spencer and she is currently Director of Marketing and Communications for a Detroit startup company called Grand Circus, a tech training institute. Naomi Makofsky (OS ‘10) joined Google as an Account Strategist for medium to large sized travel advertisers. She is now an Account Manager, managing the relationship between Google and one of their largest advertisers.